The Brighton House service provides fund managers the necessary tools to find and target investors, and ensure a successful marketing campaign. The outsourced sales and marketing support from a dedicated BHA analyst can be an invaluable tool in helping with all aspects of the marketing and investor identification process. BHA analysts augment and complement clients’ in-house sales efforts by providing a weekly stream of highly qualified investor mandates that are an exact fit to clients’ fund profiles. Through searching and filtering capabilities on the BHA platform, fund managers are able to target specific investors based on any of their mandate criteria.
The BHA business model is an annual subscription fee and requires no success fees or long-term commitments. BHA has integrated several functions, support features, and tools that increase managers’ productivity along with their marketing results.
Jul 29, 2010
By Ryan McWalter - Ten years ago, investors worldwide were investing in Brazil, Russia, India, and China (BRIC) in order to catch the strong wave of growth and development being predicted for t..ularly Brazil. Many investors still are seeking such opportunities. However, there are also many investors that believe the “next Brazil” is the continent of ... Read More
Fund Managers
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